Thursday, September 14, 2023



 1949 BUCK ROGERS SONIC RAY GUN Toy Trade Ad.

A 1949 ad from Playthings Magazine promotes the Buck Rogers Sonic Ray Gun toy. The ad describes the gun as "the most exciting toy in the universe," capable of firing safe, harmless sound waves that penetrate anything. The gun comes equipped with a Morse Code sender that emits a variety of sound signals. The ad features a young boy proudly holding the toy while his friends look on in admiration. It encourages children to "join the Buck Rogers Space Patrol" and blast off into a world of adventure with this innovative and fun toy.

Sunday, September 10, 2023

1952 KNICKERBOCKER's Jet Repeating Rifle w 6 shots Original Toy Trade Ad
In a 1952 Knickerbocker toy trade ad, the Jet Repeating Rifle was featured as a must-have item. The rifle had the capability to shoot 6 shots in a row and was designed to look like a real weapon. The advertisement emphasized the rifle's realistic appearance and emphasized that it was made with "durable and safe materials." Knickerbocker was known for creating popular toys in the 1950s, and the Jet Repeating Rifle was just one example of their ability to appeal to children's imaginations.


 

Sunday, June 4, 2023


 1954 Official Roller Skates of Ringling Bros. n Barnum by UNION Hardware Co. Original Toy Trade Ad 

The Union roller skates were declared the official skates of the Ringling Bros. and Barnum & Bailey Circus in 1954. This partnership was a testament to the durability and reliability of Union skates, as they had to withstand the rigorous demands of circus performances. Skating acts became more popular during this time, and the Union skates were the go-to choice for professional skaters. The Circus later closed in 2017, but the Union brand continues to be a respected name in the roller skating industry.


1953 HALCO'S Halloween Costumes EERIE Electric Eye Men From Space Original Toy Trade Ad

In 1953, HALCO introduced their Halloween Costumes with the tagline "Be the EERIE Electric Eye Men From Space". The original advertisement featured a group of children dressed in these otherworldly costumes that were sure to capture people's attention. The costumes included a mask with a wire connected to the eye, which could light up when connected to a battery. HALCO's futuristic and eerie costume designs reflected the fascination with space during that time, making them a popular choice for Halloween. These costumes have now become collectors' items and a true piece of Halloween nostalgia.

Saturday, June 3, 2023


 1950 SAUDERS' Police Squad Car  Plastic Mechanical Toys Original Toy Trade Ad.



Thursday, June 1, 2023


 1951 Watch The Birdie Camera a Toy Trade Ad from Playthings Magazine The National Magazine of the Toy Trade.

The Watch The Birdie Camera is the perfect toy for budding photographers! This fun and educational camera allows children to capture their favorite moments with ease. It features a real viewfinder, a built-in flash, and a cool design that kids will love. With the Watch The Birdie Camera, kids can learn about the basics of photography while having fun at the same time. This is a high-quality and durable toy that parents can trust to keep their children entertained for hours. Don't miss out on this must-have toy for kids of all ages!


1952 Noso's Jetwirl  1953 "PULL OVER" automatic's Cop 'N Car by Automatic Toy Company a Toy Trade Ad.

The 1950s saw the rise of futuristic toy designs such as Noso's Jetwirl and Automatic Toy Company's "PULL OVER" Cop 'N Car. The Jetwirl, first produced in 1952, was a battery-operated toy that resembled a flying saucer. Its unique design included spinning blades that created a vortex effect, allowing it to hover and move around. "PULL OVER", released in 1953, featured an automatic car with a flashing light and siren, and a police officer figure that would pop out of the roof when a button was pushed. These toys exemplified the fascination with space-age technology and excitement for modern advancements in the 1950s.